Dance Rehearsal 2 (21st Nov 2014)

Second dance rehearsal for the music video, includes the second section to the dance.

Added floor routine.

Costume, make up, location and lighting ideas

For my music video there will be quite a few costume and wig changes. The first costume the performer starts out in is a plain black leotard and a black wig/wet hair. This section is before the song actually starts.

Created Image for Piet Mondrian

For the Piet Mondrian inspired section of the video I have decided that it would be easier if I created my own composition image. This was done on Microsoft Powerpoint using the line and shape tools. It allows me to manipulate the shape and style of the image rather than getting a fixed image off the Interent. It also allows me to be able to design the dress/skirt and top that the performer will wear during the filming, I can decide where the colours on the clothing will be. This is similar to a part in the Katy Perry video 'This is How We Do'.

 

Color screen editing Final Cut Pro (FCP)

This is the test shot video for the colour screens section in the video. At first I was unsure on how to edit the background of the clip on FCP; but I watched tutorials on Youtube and I found easier to manipulate the background.
I chose the clip I wanted to edit then draged it into the editing timeline. I then chose the image that I want to go under the clip, in my case it was the colour screens like in the 'Countdown' video by Beyonce. I next selected the clip and added the 'Keyer' effect to it. It then deleted the green screen and added the image to the background.
As you can see I need to touch up on the edges of the video and maybe not have the performer moving as much as she was. In the actual section in my final product she will be wearing a black turtle neck jumper and a black wig. The colour of her face and the background will change.

Green Screen Test shots

These are the test shots I took from the green room to create a colour screen test. Last Tuesday (11/11/14) I encountered problems with the green screen. The recording was fine it was the music that was the problem. The music hadn't downloaded properly onto my phone therefore I was unable to play it for the performer to dance to.
On Friday (14/11/14) I brought in my iPad that had the muic downloaded on it and that solved the problem.

Focus Groups

I have filmed a mixture of both friends and media students to get a balenced approach on the questions I asked.
The media students where able to give more detailed answers becasue they are also in the middle of researching and gathering audience feedback. Whereas the group of my friends could give a non media approach to the matter and just discuss what they as non media students like to see in a music video. Also in focus group two there is a mixture of male and females to get a gender balanced approach as well.
Focus group 1


Focus group 2

Audience Survey

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I have also posted the survey on Facebook and Twitter to gain a wider audience response 

Dance Rehearsal 1

Rather than on the Thursday, me and Martha arranged for a Friday meeting in the dance studio. I played the song and then we continued with the choreography. Tilly Needham (the other girl in the video) also helped out with the choreography and it was decided that in the dance sections it would look better with three performers rather than one. Tilly is now involved in the dance section in the music video and I am now looking for another girl to be in the video.

 

Text messages to arrange rehearsals

These texts show the arranged rehearsals for the dance part of the music video.

As you can see I have arranged for a rehearsal on Thursday 13th November at Lunch Time.

Motion capture

Storyboard

Credits - So far

Main Performer: Martha Godber

Dancer: Tilly Needham

Hair and make-up: Amelia Grimes 

Narrative Theory - Smooth Criminal, Michael Jackson

According to Tim O'Sullivan all narratives have a common structure, starting with the establishment of plot or theme. In this music video we start off with Michael Jackson's shadow at the end of an alley way, he then runs around the corner and opens a door. Music starts playing but this sounds very enchanting and recognisable from a Disney family film. This then creates the theme of enchantment and that something magical might happen. O'Sullivan then states that the understanding of the theme is then followed by the development of the problem, an enigma and an increase in tension. This can be seen as Jackson entering through the door, the audience wanting to know what is on the other side. When the camera cuts into the next scene, beyond the door, and the mise-en-scene completely juxtaposes the sound of the music. 

The entering of Jackson in the club can be seen as the disequilibrium of the music video, he has disturbed whatever was going on inside before he entered. The use of disequilibrium is a stage used to show the progress of narrative within a media text from a theory by Tzvetan Todorov. Todorov stated that there are five stages within a narrative, they are as follows:

1. A point of stable equilibrium, where everything is satisfied, calm and normal.

In this music video the stable equilibrium is not seen, this is inside the club what the audience doesn’t actually assume is there. The music relating to a fantasy family film leads the audience into a false sense of security for what happens next.

2. This stability is disrupted by some kind of force, which creates a state of disequilibrium.

The camera cuts into a medium close up of Jackson inside the building and the music ends abruptly, this automatically creates tension along with the close ups of other characters faces who seem to be startled and confused at Jacksons presence.  There is also a low angle shot of Jackson during this silence sequence which also indicates that he has some form of power during the narrative.

It is also at the disturbing of the equilibrium that the mise-en-scene establishes the time period of the piece. Jackson’s suit with black arm band, trilby hat and spats along with the low key lighting and other characters wearing similar clothing items create a feeling of dark nostalgia, sending audiences back to the gangster period of 1920’s New York. Other music videos such as Madonna’s ‘Vogue’ and Weezer’s ‘Buddy Holly’ also incorporate nostalgic and iconic imagery from distinctive parts of decades to create a visual meaning of the songs for audiences. ‘Vogue’ referencing 1940’s Hollywood and famous actress Marylyn Monroe; ‘Buddy Holly’ referencing the 1970’s show ‘Happy Days’ which the show itself is based in the 1950’s America.

3. Recognition that a disruption has taken place.

There is recognition that the equilibrium has been disrupted by Jackson’s character this is shown by a low angle close up on his face. The camera then cuts to a long shot and his character flicks a coin into the duke box. The song then starts playing and this I believe is when there is complete recognition of the equilibrium being disrupted.

4. It is only possible to re-create equilibrium though action directed against the disruption.

To re-create the equilibrium in this music video the characters try and kill Jackson’s character. This is shown in the form of dance, creating the feel of it being like a musical theatre sequence, a bit like the musical ‘Bugsy Malone’ which is also set in 1920’s gangster New York.

The dance section is very important to this music video especially, it not only adds to the performance element to of the text but it creates iconic imagery. A bit like his ‘Thriller’ music video the dance moves are recognisable worldwide such as the famous lean over. This also reiterates points that are made regarding the performance of a music video determines the end success of the product which is the song.

In this section there are also Hollywood movie techniques that are incorporated into it to create more of a narrative instead of it being purely performance based. Techniques, especially used in thrillers, where the camera is behind both the antagonist and the protagonist and shows the antagonist sneaking up on the protagonist holding a weapon thus creating the feeling that the protagonist is about to get hurt. But in true Hollywood fashion the camera cuts to in front of the protagonist and they shoot behind them without even looking.

5. Restoration of a new state of equilibrium. The consequences of the reaction are to change the world of the narrative and/or the characters so that the final state of equilibrium is not the same as the initial state.

In the music video I feel that there isn’t a new state of equilibrium and that the end of the video is open to interpretation. This is where the video can be seen to be breaking the conventions used by theorists such as Todorov. Jackson’s character, the disturber has not been killed or taken out, but rather he has become liked by the other characters. This is shown by them dancing together. But then again some of the dance moves could connote that Jackson’s character has the power over them and that the likeness is forced upon them by the authority he possess.

There are also silhouettes that appear towards the end of the piece, they seem to be holding weapons of some sort, again this is completely open to audience creating their own meaning by their understanding of history. I understand these silhouettes to be those of the Nazi soldiers/SS and reinforcing Germany’s ban on swing music during the late 1930’s. This I feel completely changes the tone of the piece.   

 

Monologue for Interprative Dance section

The aim of art is to represent not the outward appearance of things, but their inward significance

It allows man to express himself, to record the reactions of his personality to the world he lives in.

Our creativity possess the power to transform, to illuminate, to educate and to inspire like no other generation before us.

Everything we create has meaning and that meaning is something that is unique to us.  My art is special to me, it is my place on this Earth in reality and out of it.

This is the first section of the music video where the performer will be performing an interpretative  dance to the words being said. Looking at other music videos such as Rihanna's 'We Found Love' a British accent probably will be best.